The Sony Guide to Committing Game Console Suicide

Step 1: Create A Technologically Difficult Console. Decide that games don’t really matter and it is console specs that sell new gaming consoles. Create a partnership with IBM that introduces a very fast processor into your new gaming machine. Since games don’t sell systems, it is no big deal that this new bleeding edge CPU is very difficult to design titles around and port titles to. After dealing with the new CPU you decide to throw in your newest form of optical drive that shoots the concept of a decently priced system all to hell.

On top of that, you force yet another media standard on to consumers, something you are already notorious for. Lastly, you decide that the internet is a fad and that people don’t really like Microsoft Live so you figure that there is no need to include anything remotely close with the new console or your business operation.

Step 2: Ostracize and belittle your fan base right before you launch your new flagship product. →  Snap! Crackle! Read!

NPD Schadenfreude

I’m a small, petty man, but maybe you are small and petty, too. If so, you may enjoy these comedic comments from a popular PS3 forum. The context is the following – Halo 3 sold 3.3 million copies in less than two weeks, MS sold 527k 360s, Nintendo 501k Wiis, and Sony 117k PS3s.

“this is just an example of what the media can do to a console. ps3 was just released in the wrong world.”

“And why would any one expect Heavenly Sword to see better then it did it has no advertisement at all and there are only 6 million ps3s out as of now so if you compare that to halo selling 3.3 million of 360 with 10 million units old then its allot closer then it looks.”

“PS3 isn’t going anywhere cause Sony will support it forever.”

“Stayed above 120k during “Halo season”? Where exactly is the doom and gloom coming from?”

‘it sold 10,000 less in this five week month than in the previous four week month.’ →  I’m gonna take you for a read.

Who is responsible for making sure I have heard of a game?

Next week Capcom will release Zack and Wiki for the Wii.

This is significant not because I want to play the game (although I do, and you should also) but because I had never heard of it up until a few days ago. There have been plenty of articles and columns recently that lament the fact that third party titles have failed to sell on Nintendo’s newest console. This fact, the fact that Nintendo has suffered a similar fate with past consoles, and the perception that they are either competing too fiercely with these third parties or have too difficult and onerous a quality assurance process have led some in the industry to believe that the big N is doomed. The Wii will be unable to dominate this generation without significant third part support, they argue.

While I could propose an alternative explanation (i.e. the games have mostly been crap) for why third party titles have not been selling, this is not what I mean to discuss today. →  All the lonely gamers, where do they all belong?

Does Nintendo care?

With games like WiiFit and Face Training becoming the staple of Nintendo’s wares in this “new generation”, most hardcore gamers are left asking, “Hey, what about me? Where are my kind of games at, son?” I’m sorry to have to tell you this, but Nintendo doesn’t care about you anymore. They have moved on to greener pastures. Which is to say they want your mom’s money now, not yours.

The number one indicator for this theory was their show at the 2007 E3 conference. We had nearly 20 minutes of WiiFit, but only 20 seconds of Mario Kart Wii.

They didn’t want to show more because Nintendo was in front of all the world’s media, and they wanted to send out the word that they’re all about the non-gamers now. That’s why they focused so much on WiiFit. It was a signal to everyone that hardcore gamers are not Nintendo’s main market anymore. Iwata was on stage for nearly 10 minutes trying to defend what their company was doing now:

“Basically, non-games make us mad cash money, and we want more.” →  To be this lame takes ages.

Weekly News We Care About Wrap Up – 10.5.07

Dream team created to make MMO
One of the three guys behind Fallout and 17 ex-Blizzard guys all in one development team? You know these are going to be amazingly well crafted fetch quests that change absolutely nothing in a static MMO world. And think of the grinding!

Halo 3 is the biggest event in human history
The release of Halo 3 makes John Wilkes Booth and Lee Harvey Oswald look like footnotes in history. The moon landing is dwarfed by Bungie’s newest game, which sold approximately thirty thousand times more than any other product ever created. There are now significantly more copies of Halo 3 than wheels, and just about the same number of grains of sand.

This game topped the charts in Japan last week, proving that in a tepid market environment an American game can actually sell well in the East. Microsoft still didn’t sell many 360s so it’s likely most Halo 3 owners bought the game in order to read the manual and gawk at the pictures on the back of the box. →  If you die in the article, you die in real life.

Review – Lair

So, the critics have called this game unoriginal and unplayable due to its extra 21st chromosome technology control scheme. Harsh. They say the game’s opening monologue may as well have been ripped from the Fellowship of the Rings DVD. However there is a significant difference which qualifies this as “not a rip off,” when I’m-supposed-to-be-Cate-Blanchett gets to the part of the prologue where she introduces the uber-evil force that we’ll be up against. It’s not the giant fiery eye of Sauron or even a giant fiery uvula, but rather a volcano. Holy shit, volcanoes weren’t even in Lord of the Rings for at least two movies. How can those dicks over at every other game review site say this is unoriginal?

lair11.jpg
That’s right, the evil that has torn apart the peaceful world of Dragonslairville is – volcanoes. In fact, the mere appearance of volcanoes has caused the citizens to abandon peace, prosperity and religious unity. Not since the playground was hot lava and my five year old hommies and I jumped from swings to slide to find safety have volcanoes struck so much terror into the hearts of no one with developed frontal lobes.
 →  Do a barrel read!

A deeper look into Nintendo’s bling

Nintendo’s recent ascension to become the second largest company in Japan has been making news on a few sites which track the business aspect of video games. While it is true that a company’s market capitalization (basically a measure of what the stock market thinks a company is worth) has grown by leaps and bounds of late (as will happen when the price shoots up as much as Nintendo’s has) some of the underlying financial numbers are even more fascinating than the headlines.

By market cap, Nintendo is substantially larger than Sony (Nintendo is worth about $75 billion, to Sony’s $47 billion). In truth, this metric is only one way to judge the size of a company. What’s another, you may ask? How about sales, I answer. Sony’s sales are leaps and bounds higher than Nintendo’s. During fiscal year 2007 Sony recorded over $34 billion in net sales, while Nintendo brought in $7 billion. So in terms of sales, Sony is more than four times the size of Nintendo. →  SaGa Frontier Readmastered

Nintendo is waiting for shoes to be eaten

So guess who is the second largest company in Japan as of now?

NCL, otherwise known as Nintendo.

That’s right, the same Nintendo that countless people asked to drop out of the hardware business for the entirety of the Gamecube generation.

I’m sorry, but I have to vent a little about this one. There came Nintendo with its crazy ideas that everyone scoffed at, while Sony was praised for making “sexy” consumer products, quite possibly one of the most asinine descriptions I have heard in the world of business. Everyone had their mind set on the victor, and apparently sluggish Gamecube sales surely meant Nintendo had no money in the bank.

Well I guess they did after all. And I guess their crazy ideas worked pretty well too. You can disagree with what they are doing, but the fact that so many people put themselves in what seemed to be a state of self-imposed denial because (god forbid) the “kiddie” games company wasn’t being beaten to a bloody pulp has been one of my biggest pet peeves of the last seven years. →  Screw Jesus, this article’s the real deal

PSP-2000: Two years too late

Last month saw the introduction of the new PSP Slim. I gave my personal impressions on the silver unit earlier, but I wanted to go more in-depth with what the system means for Sony overall. In the last few years, Sony has been on a constant downward spiral in terms of consumer popularity. With a $600 system that has very few games and a handheld system that’s been out for more than two years and still has a less than stellar software lineup, Sony’s Golden Age has clearly been tarnished.

But I will say this: Sony has restored my faith in them with the PSP Slim. It’s an amazing piece of tech, no small thanks to the newly added video-out option through separate component video cables. If you were on the fence about the the first model, I can wholeheartedly recommend getting the Slim model.

You’re fat and nobody likes you.

Still, as much as I love the new system (Lumines 2 on an HDTV is fucking beautiful), I do have some reservations. →  Today I consider myself the luckiest reader on the face of the earth.

TGS 2007 — Fear and Loathing in Tokyo

Living in Japan allows me a certain freedom when it comes to my nerd-hood. Video game playing is all but encouraged, anime is the norm, and if you were to tell someone your life goal was to build and paint model robots, they would smile understandingly at you. Japan is indeed a land in which technology and entertainment hold hands and lovingly caress one another. As I type this, I am coasting at a leisurely 175mph on a bullet train as I watch scenery adorned with lush greenery and neon zoom by. One of the many nerdy perks to living in Japan is the knowledge that once a year, all of the big names in gaming (minus one) will converge in Tokyo and allow the public a glimpse of their brand new wares. This year is no different and I decided to make the pilgrimage from my home in rural Kyoto to the fluid craziness that is Tokyo and The Tokyo Game Show to see what was in store for gamers in the near future. →  Some say the world will end in fire, some say in read more