The Propaganda Project: Reggie Fils Aime

Reggie Fils Aime – President Nintendo of America

Nintendo‚Äôs American President does not come from a gaming background. He was hired to compete with the bullshit artists at the other companies. Iwata is too Japanese and not in our faces enough to handle an American audience that seems to enjoy being lied to. Enter Reggie. For each new entry, I seem to invent new categories of quotes. Reggie should be honored to know that in reading transcripts of his I couldn’t help but create the “Marketing vomit” category specifically for him. Although Allard was pretty vomitty, too.

(For an explanation of what this article is, please read this.)
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