Ah, creativity. Useless, overrated creativity.
Once, back in the past, a man had an original idea and he took it and he made a form of mass media out of it and people loved it. They loved it so much that they decided he shouldn’t work on finding something new to give them, he should instead work on more of what they loved.
And thus we were given The Odyssey. And The Odyssey was just as successful and lucrative as the first. This opened the eyes of the creative people, who would often struggle for long periods of time trying to make something new. Creative people did not have to be creative all the time. They just had to be creative once and willing to cash in on that one flash of brilliance as much as humanly possible! → Finger lickin’ read.
