Analysts analyze the future through use of crystal ball
My arch enemy Michael Wallace of UBS Securities predicts this next generation console battle will be different than the last because the systems are so expensive. Startling revelation number two is that the Wii is unique so publishers won’t just port every game they make onto it. Wallace and his crony Stephen Kam think the “Wii” is a kiddy name but it won’t matter if the system has good games. Somehow these guys, who I assume majored in bullshit in college, missed the classes on image and branding because A) people don’t have infinite time to research everything so they often need to go with their gut reaction B) people are stupid and shallow and C) the name really is god awful. → Read the rest
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