Sony markets to teens
Sony decided this was a smart business move after analyzing the figures:
Selling games to 10 year olds = totally lame (Nintendo sux LOL)
Selling games to 14 year olds = awesome to the max (we rulz)
The All I want for Christmas is a PSP, Sony’s first attempt to market to teens, went over slightly better than September 11th. Most failed ads don’t bring in more customers, this failed ad led to current customers donating their PSPs to their walls at 15 MPH.
EA noticing Wii and DS appeal to kids, plans bad mini-game game to cash in
EA Playground appeals to “the kid in everyone.” How exactly did EA deduce this? There are the obvious things that appeal to kids but not adults, like finding the opposite sex disgusting and eating chalk. → Read the rest