 |
|
Holy crap the Serious Games Summit looks like fun! |
So E3 has come and gone. I missed out on most of the news and hoopla, in favor of catching up after the dust settled. I did, however, read more than a few articles that popped up in the month prior to E3, specifically those that dealt with the marketing aspect of the games industry. I’ve seen articles discussing mobile games, non-roleplaying MMO’s, and a mysterious new thing called “Serious games.”
Most of this meant very little to me in the long run, but one debate that has been brought up as of late has piqued my interest: “Who is a hardcore gamer, how do and why should we cater to them?” This has to be one of the worst questions they could possibly ask, and even worse, they can’t even get the answer right. → Read the rest